Lord’s Queen Razors with Scentmaster Technology

Lord, a leading manufacturer of personal care products, has enhanced their Queen range of women’s disposable razors with Addmaster’s Scentmaster additive technology. The collaboration combines cutting-edge razor design with a refreshing and long-lasting lemon scent, providing consumers with a premium shaving experience that goes beyond functionality.

In a competitive market, Lord sought to differentiate their Queen razors by offering more than just shaving performance. They wanted to create a product that elevated the grooming routine, leaving users feeling refreshed and pampered. To achieve this, they needed a reliable and innovative solution to infuse their razors with a lasting and appealing fragrance without compromising on product quality or safety.

Addmaster’s Scentmaster technology provided the perfect solution. Scentmaster is an advanced additive technology that can be seamlessly incorporated into plastic components during manufacture to deliver a consistent and long-lasting fragrance. For the Queen razors, the lemon scent was selected to complement the razors’ fresh and clean aesthetic. This scent is embedded into the handle of the razors, ensuring it remains effective for the product’s lifespan.

Queen by Lord Triple Blades Disposable Razors with Scentmaster offer:

• Flexible, swivelling head: Ensures precision and ease of use for a smooth, irritation free shave.
• Sharp triple blades: Designed for an efficient and close shave.
• Glide strip with aloe vera: Provides enhanced comfort and skin care during shaving.
• Ergonomic handle: Offers superior control for a confident shaving experience.
• Long-lasting lemon scent: Embedded using Scentmaster technology, leaving users feeling refreshed after every use.
• 6+2 free pack: Value-added packaging with eight razors per pack.

The integration of Scentmaster technology into the Queen razors has been a resounding success:

• Enhanced customer experience: Users appreciate the added touch of a refreshing lemon scent, making their grooming routine more enjoyable.
• Differentiation in the marketplace: The scented razors stand out on shelves, offering a unique selling point in the crowded personal care market.
• Consistent fragrance delivery: Scentmaster ensures the scent lasts throughout the product’s lifecycle, maintaining customer satisfaction.

“Partnering with Addmaster to incorporate Scentmaster technology into our Queen razors has been a game-changer. The lemon scent adds a delightful touch that resonates with our customers and enhances the overall product experience. This collaboration has helped us continue to stand out in a competitive market.” – Mohamad Soliman, Chief Technical Officer, Lord.

For more information about how Addmaster’s Scentmaster technology can enhance your products, CLICK HERE.

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